Be Fucking Awesome Be On Fucking Mothballs.
Our grand experiment, our lil’ social network built around actually DOING good deeds, known as Be Fucking Awesome, is being put on mothballs for an unspecified time while we reconfigure its functionality. And the move is a needed one. We basically realized that while pretty Fucking Awesome, Be Fucking Awesome had a pretty major flaw. And that flaw is that posting one’s deeds didn’t actually GO anywhere. The amassing of one’s Awesome Quotient didn’t actually turn into anyTHING. Therefore rendering the recording of one’s good deeds seem like some kind of a narcissistic thing. This narcissistic flaw is one I am ashamed to admit I never really saw coming. But I cannot deny that it’s true. In its launch state, Be Fucking Awesome more often than not made one feel like a self-aggrandizer for posting deeds. And that’s just the fact.
However, all is not lost. We believe the basis is still quite solid. And we know what to do to fix it. So we’re not giving up.
Slated changes are going to be pretty fucking smart, if we do say so ourselves. When we relaunch, we hope to allow people to still post their deeds and build points – but then give them ways of turning their good-deed points into further good. Think something along the lines of corp sponsorship that will send your deed points to a charity of your choice in the form of cash for every deed point you acquire. Whenever you say “send my deed points to charity X.” That’s oversimplified, but we think that something like that will be where we push this little deed machine. And we’re pretty excited about it. All we have to do now is do it. Oh boy…
Anyway, we will. And it’s going to be great. But while we ruminate on the doing and the figuring, we thought it best to put Be Fucking Awesome on mothballs. And we wanted you to know why. Thank you. Oh, while we have you: What do you think?



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